Strategic Management – A Small Pond and Six Time Zones Apart: A Comparison of Face to Face and Online Teaching Sweden and the United States

Författare

  • Carl Johan M. Asplund
  • Paula F. Jordan

Nyckelord:

Strategic Management, Face to face and online education, Hybrid model, Methods of instruction, Pedagogical and evaluation formats

Abstract

Anyone who has taught a course in Strategic Management probably provides the same basic content to students including the infamous SWOT (strengths, weaknesses, opportunities and threat) analysis along with the identification of functional level, business level, and generic strategies to enhance an organization’s competitiveness. What might be different in the teaching of strategic management courses are the methods of instruction. The focus of this paper is a comparison of the teaching of an undergraduate Strategic Management course for two different institutions located in different countries. The strategic management course offered in these two unassociated institutions is a 7-week long undergraduate course. Both courses are offered through a hybrid model of teaching that includes face to face meetings along with an online component. The curriculum and teaching methods of these two courses will be compared and contrasted. Additionally, the lessons learned both in the process of teaching and of comparing the two experiences will be shared.

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Publicerad

2013-05-15